Laurence Dansokho is in charge of program management, tools, and processes within the global content organization at eBay. She is currently involved in implementing new technical solutions and optimizing content management processes for the content organization at a global scale. As a former content strategist at eBay, Laurence championed efforts to successfully establish tools and techniques to measure content quality. Laurence studied journalism at the University of Leipzig. Since then, Laurence has specialized in quality management and operational excellence, including a Six Sigma Yellow Belt and certification in ISO 9001:2008 Quality Management. She is also a certified Usability practitioner and has recently contributed to the 2014 book, “The Language of Content Strategy”.
The long and winding road – taking Content Strategy to a global level