On 1 July we'll kick off the conference with a workshop day in the Frankfurt Press Club. We offer workshops for all levels of experience from beginners to a content strategy masterclass. While the language of the conference is English, we will also offer workshops in German.
On the evening of 1 July we'll meet for a welcome reception at the Long Island Summer Lounge, located on the top of a car park right in the heart of the city.
On 2 and 3 July we'll come together at the Union Halle on Frankfurt's prospering East Side.
Discussion: Navigating through the digital disruption – The future of Corporate Communications and Marketing
Why you should come?
When Tim Berners-Lee invented the World Wide Web and Marc Andreesen and Eric Bina developed Mosaic, the first popular Web browser some 20 years ago, no one knew it would also mark the beginning of a fundamental change of corporate communications and marketing. The task to reach a defined target audience — for a long time a question of big media spendings — has turned into a fight for the attention of a very selective and active audience. With every Google update and the increasing popularity of social networks, the importance of useful and engaging content also rises.
Today content plays a major role in marketing, corporate communications, sales, employer branding, e-commerce, and knowledge management. In the digital world content has become the primary interface between companies, institutions and organisations, and their stakeholders. The possibilities are endless but so are the challenges.
Will ultra-high-speed computers and intelligent algorithms soon take over the work of copywriters and Big Data dominate creativity? What do we require to develop, distribute and govern content, which helps us to reach our objectives? How can we efficiently use the content we already have? Which skills do we need to manage content-driven communication projects? What will the future of digital communications look like and which role will marketing, PR, design, web development, usability and information architecture play?
To answer those and further questions, more than 250 professionals from all over the world will meet in Frankfurt am Main, Germany, for the Content Strategy Forum Conference 2014 from 1- 3 July. They will travel to the city on the Main River from the US, Canada, the UK, France, The Netherlands, Germany, Austria, Switzerland and many more countries.
Join us to exchange ideas and experiences with leading experts about the future of digital corporate communications, marketing, design and web development.
How do I convince my boss?
Content has undeniably taken the world of communications and marketing by storm. But is there also substance to the hype? No surprise here: We say yes. But what really should convince your boss is that, at CSF2014, you will get to know the whys and hows of successful projects and learn how to make content strategy work for your company or organisation.
Putting substance to the hype
In the digital world, content is one of your most valuable assets, no matter whether you're working for a commercial enterprise, a public institution, an association, a non-profit organisation, or an agency. Content strategy makes sure your content marketing and e-commerce efforts are returning more over a longer period of time. It also helps you to break up content silos within your organisation, improve internal communications, and lower costs for training and customer support.
A unique program
Some of the most experienced professionals from 20+ countries will share their insights and learnings from successful content strategy projects with you. All speakers are participants as well. We don't have fly-in superstars who will leave right after their talks, but people who have a keen interest in the ideas you bring to the table.
As a participant you also join a rapidly growing international community. The moderated Google+ Group of the Content Strategy Forum already has more than 4,000 members, and on LinkedIn even more than 15,000 professionals have joined the Content Strategy Group.
All in all, you can be sure to leave Frankfurt with a head full of fresh ideas and a clear sense on how to put them to work for your specific content challenge, making your participation a valuable investment.
Which packages do we offer?
We offer separate tickets for the workshop day and the conference as well as a combi-passes for all three days.
What is included in the packages?
The Conference ticket includes
Entry to all talks and sessions in Union Halle on 2 and 3 July
Breakfast snacks and two catered lunch buffets on both conference days
Coffee, tea, water, soft drinks, snacks, fruits, and pastries
Free wireless internet access at Union Halle
Entrance to the welcome reception on 1 July, including a free drink
Entrance including drinks and barbecue at the conference party on the night of 2 July
Free travel with public transport in the inner city sector of Frankfurt including the airport on the conference days (valid only after registration)
Free admission to 34 museums and cultural institution in Frankfurt from 30 June to 4 July with the Congress+Museum ticket.
Entrance to two half day workshops or one full day workshop on 1 July with a maximum of 30 participants
A lunch catered by restaurant Herr Franz
Drinks and snacks
Entrance to the welcome reception on 1 July, including a free drink
The combi-pass includes all of the above.
Please see the table below for an overview of packages and pricing and book your ticket right away. Early Bird tickets will be available from 1 March on at the latest. Ticket sales are managed via Amiando/Xing Events. Payment methods are credit card, direct debit, or PayPal.
All prices are in Euro excluding 19% VAT
Conference + Workshop
Early Bird (available until 31 March 2014)
Regular (available until 23 June 2014)
Late (available until 30 June 2014)
Student and non-profit organisations
Special rates, discounts and ticketing
We have reserved a limited number of reduced tickets for employees of non-profit organisations and students. Please contact us at email@example.com to verify your eligibility and receive a promotional code.
For Content Strategy Forum veterans, who participated in least at one of the conferences in Paris, London, Cape Town, or Helsinki, or groups of 5 people or more from the same organisation, we offer a discount on the regular rate for conference tickets and combi-passes. Please contact us at firstname.lastname@example.org for details.
Ticketing and payment is handled through XING EVENTS. You can select between different payment methods. Transaction fees for payments are included in the ticket prices. For more information take a look at our terms & conditions.